

Hotel EMC2, Autograph Collection is a boutique hotel in downtown Chicago that boasts contemporary design at the intersection of art and science. It exemplifies the Autograph Collection’s campaign of being “Exactly Like Nothing Else”, carefully crafted to leave a lasting imprint. This innovative hotel and their inventive restaurant, the Albert, needed a launch that was as spectacular as their design, service, and hotel capabilities. They reached out to us to help successfully serve up this ambitious launch and to partner with them beyond the launch in digital marketing efforts.
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2017 Winner
Marriott Autograph Collection Hotel Opening of the Year
Launch Results
3,000
Keywords Indexed
$14.7
to $1 ROI Total Revenue on Marriott Plus
$9.8
to $1 ROI Direct Revenue on Marriott Plus




97 Switch is incredibly creative, and they give you a lot of different options to look at. It really makes you feel like you are a part of the process.