

MassVR
VR gaming business used digital marketing to increase awareness of their immersive virtual world.
Visit Website MassVR is a free-roam virtual reality gaming experience. Using the latest technology, players could traverse a 16,000 square foot arena and compete with each other in the virtual world. In order to showcase their immersive experience, MassVR reached out to 97 Switch to create a digital marketing strategy that would best increase their brand awareness.
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Website Design
Refreshed website through a redesign that included SEO and optimized conversions.
256%
Increase in Website Users
131%
Increase in Organic Keywords
988%
Increase in Page Views
219%
Increase in Organic Search Traffic
76%
Decrease in Bounce Rate
53%
Increase in Average Session Durations
Digital Strategy

Digital Ad Campaign
Used ad campaigns that featured action-packed videos of real people and Facebook Lookalike Audience to effectively target the correct audience.
5.58%
MassVR Conversion Rate
3%
Average Conversion Rate
Social Media
Integrated promotions and gameplay footage to dramatically increase social reach.
331.62%
Increase in Instagram Followers
552.24%
Increase in Facebook Followers
Over 9 Million
Total users reached




