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Madeline Castillo

Branding + Design Strategist

Madeline is a design aficionado. She loves exploring the nuances and possibilities of visual storytelling for brands, and is passionate about capturing one’s imagination through design.

Madeline believes great design is the foundation of meaningful, memorable and successful brand experiences. She believes design is a universal language and a powerful medium for people to form strong, authentic connections with each other and the world.

Our design solutions are visual stories built from creative problem solving, a careful balance of form and function, and a loving hand. Madeline handcrafts each of her designs because she cares about the people she is creating for, and finds inspiration in the fascinating stories and experiences collected along the way.

Madeline is a graduate of the University of Illinois – Urbana Champaign, where she earned a BFA in Graphic Design. Outside of work, you can find Madeline experimenting with a wide range of art mediums, reading a science-fiction novel, or playing with her adorable dog, Daisy.

Q+A with Madeline

How would you describe your job to a five year old?
I tell stories to people using colors and shapes and movement and magic.

What was your first job?
Zookeeper. To rock animals with googly eyes, butterflies and lightning bugs.

What is your favorite part of your job?
Magical feelings of rainbows and inspiration I get when making things with / for awesome people.

Who is your favorite Disney character?
All of them. Especially Stitch.

What is the nerdiest thing you enjoy?
My curiosity for learning new things is pretty nerdy. Since reading is one of my favorite ways to learn, I typically go through 1-4 books a week.